Melaka Explores Potential Of Dutch-Inspired Batik As New Tourism Product

MELAKA, July 4 (Bernama) -- The Melaka-Dutch batik, which incorporates elements of the kesidang flower and tulip, stemming from the long-standing cultural and heritage ties between Melaka and the Netherlands, has the potential to be promoted as a new tourism product.

Tourism Melaka Promotion Division general manager Nasrul Ahmad said the product, launched and officiated by Melaka Chief Minister Datuk Seri Ab Rauf Yusoh at the Malakka Dutch @ Melaka Festival today, was created by internationally renowned local fashion designer Karl Ho.

“We welcome the creation of the Melaka-Dutch batik, which highlights the kesidang flower, Melaka’s official flower, and the tulip, which is synonymous with the Netherlands.

“We will bring this matter to the state government level to assess its suitability to be developed as a new tourism product, and subsequently promote it more widely,” he told reporters here today.

He said this after the opening ceremony of the Malakka Dutch @ Melaka Festival, officiated by Ab Rauf and attended by Dutch Ambassador to Malaysia Jacques Werner.

Earlier, Nasrul said the Malakka Dutch @ Melaka Festival, now in its 10th edition, featured 12 programmes with participation from more than 3,000 people, especially school students.

He said this year’s festival, themed education tourism, aimed to provide exposure on the historical, heritage and cultural ties between Melaka and the Netherlands.

“Year after year, we can see many improvements in the programme content to achieve the goal of providing exposure on the good relationship between Melaka and the Netherlands.

“Among the programmes held during the one-day festival from this morning until tonight are a handicraft bazaar, Dutch traditional games, and traditional kuih-making demonstrations,” he said.

-- BERNAMA

Melaka Explores Potential Of Dutch-Inspired Batik As New Tourism Product

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